Aleksandr Borisov
I design, code & ship digital products solo with AI.
10 years designing for SaaS, startups and mobile apps. Now in my founder season — five products live, all designed, coded, and launched solo with Figma + Cursor + Claude Code.
Now building
6 activeFive SaaS products shipping in parallel — designed, coded, and launched solo with Figma + Cursor + Claude Code.
Mulu
www.mulujournal.appiOS journal app helping people log offline time and build healthier digital habits. Designed end-to-end, built for App Store launch.
Winery Hotels
winery-hotels.comNiche travel directory connecting wine lovers with hotels, vineyards and tasting stays worldwide. SEO-first, monetized via affiliates.
Directory Launch
directory-launch.comProductized templates plus a step-by-step playbook for indie makers shipping their own directory sites. Built from my own playbook.
Momentum
getmomentum.onlineLightweight habit and focus tracker designed for solo founders. Daily streaks, deep-work timers, no-bloat interface.
PosteaHora
posteahora.comSpanish-language social scheduler for creators and small teams across LATAM. Drafts, queues, multi-account publishing.
AI Launch Space
ailaunch.spaceDiscovery platform connecting indie AI builders with early adopters. 190+ tools indexed across categories, with submission flow and ranking.
Live products
Years designing
Avg CVR lift
MRR scaled
Solo Founder — Independent
2025 — now · 5 SaaS products, building in public
Product Designer — MarsX
2023 — 2026 · SaaS & AI startup studio
UI/UX Designer — Instadapp
2021 — 2023 · DeFi, $10M Series A
UI Designer — LAD Network
2020 — 2021 · Browser extensions
Buenos Aires
Argentina · GMT-3
Idea
Design
Vibe-code
Ship
Iterate
Idea
Design
Vibe-code
Ship
Iterate
Services
1 of 2 slots open- Your idea, designed and shipped end-to-end
- Onboarding, core flows, settings — the lot
- Vibe-coded in Next.js, not just mocked
- Payments, auth and DB plumbed in
- First demo in 10 days, launch in 4–5 weeks
- Yours to keep: Figma file + repo + deploy
- One task on the table at a time
- Scope shifts when your roadmap shifts
- Daily moves, weekday mornings
- Talk to me directly — no layer in between
- Pause any month, no exit fee
Past work
Where I cut my teethA decade designing products before going solo — DeFi at Instadapp, SaaS scale at MarsX, and freelance gigs in between.
MarsX · Startup Studio
Product Launchpad — SaaS & AI
Scaled multiple products from MVP to six-figure MRR. Led redesigns boosting conversion 30%+ and cutting support tickets 40%.
Solo · Case Study
Winery Hotels — Design Case
End-to-end design for a global directory of wine-tourism stays. Brand, UX research, IA, and a conversion-focused front-end I shipped solo.
Instadapp · DeFi
Dashboard & Website
DeFi platform that grew 10× during my tenure and secured $10M Series A funding.
Aleksandr Borisov
Solo founder · Vibe-coder · Designer
Designer, vibe-coder, and solo founder based in Buenos Aires. After 10 years designing SaaS and DeFi products at MarsX and Instadapp, I'm now in my founder season — shipping my own products end-to-end.
Five live now — Mulu, Winery Hotels, Directory Launch, Momentum, and PosteaHora. Husband, father, mate & wine enthusiast in between shipping.
Got a SaaS idea? Let's ship it.
I take a few client projects a year — or just want to swap solo-founder notes? Always.